Choose the visibility level that fits your business
Whether you're just starting out or ready to become a local standout, Darras Index has a plan designed for you.
Standard
Bronze
Silver
Gold
Feature Comparison
See exactly what's included at every tier so you can pick the right fit for your business.
| Feature | Standard Free | Bronze £4/month | Silver £10/month | Gold £15/month |
|---|---|---|---|---|
| Listing placement | Standard no logo | Standard inc logo | Priority above Bronze | Top-tier, always above others |
| Description length | Basic Contact Details | 100 words | 300 words | Unlimited |
| Logo | ||||
| Image gallery | Logo only | 3-5 images | Unlimited | |
| Video embed | ||||
| Social links | ||||
| Call-to-action button | ||||
| Offers/promotions | ||||
| Analytics | Views only | Views + clicks | Full insights + recommendations | |
| Social media features | 1 per quarter | 2–4 per quarter | ||
| Newsletter feature | Quarterly | Quarterly | ||
| Homepage banner rotation | ||||
| Priority support | ||||
| Early access to new features |
What Does Local Advertising Really Cost?
Most local advertising options are expensive, lock you into contracts, or don't focus on your area. The Darras Index is built specifically for NE20 & Darras Hall businesses.
| Platform | Monthly Cost | No Contract | Hyper-Local | Reviews |
|---|---|---|---|---|
| Google Ads | £650/mo est. | |||
| Checkatrade | £240/mo est. | |||
| TikTok Ads | £200/mo est. | |||
| Meta Ads | £175/mo est. | |||
| TrustATrader | £95/mo est. | |||
| Yell.com | £65/mo est. | |||
| Rated People | £55/mo est. | |||
| Nextdoor | £30/mo est. | |||
| Darras Index Gold | £15/mo | |||
| Darras Index Silver | £10/mo | |||
| Darras Index Bronze | £4/mo | |||
| Darras Index Free | Free |
Tier Details
Bronze — Essential Presence
A simple, credible listing for businesses who want to be found locally without the extras.
What's included:
• Clean, professional listing
• One category placement
• Short business description
• Logo upload
• Appears below Silver and Gold listings
• Monthly views report
Perfect for: Sole traders, new businesses, and those wanting a low-commitment starting point.
Silver — Enhanced Visibility
Designed for businesses ready to grow their local reach with richer content and better placement.
What's included:
• Priority placement above Bronze
• Up to three categories
• Extended description
• Image gallery
• Social media links
• Call-to-action button
• Offers & promotions
• Monthly analytics with click-through insights
• Quarterly social feature
Perfect for: Established businesses who want to stand out and attract more customers.
Gold — Premium Spotlight
The ultimate visibility package for businesses who want to dominate their category and become a recognised local name.
What's included:
• Top-tier placement across the directory
• Unlimited categories
• Unlimited description length
• Unlimited image gallery
• Video embed
• Priority support
• Full performance reporting with insights
• Quarterly newsletter feature
• Multiple social media spotlights
• Homepage featured rotation
• Early access to new features
• Eligibility for co-branded campaigns
Perfect for: High-end service providers, estate agents, restaurants, and businesses wanting maximum exposure.
Optional Add-Ons
Boost your visibility even further with these premium features
Website creation
one time payment for £50
Homepage Feature Week
Prime placement for 7 days
Sponsored Category Placement
Top of your category for a month
Seasonal Campaign Boosts
Extra visibility during peak times
Social Media Reels/Shorts
Professional video content
Photography Packages
Professional images for your listing
Event Inclusion
Featured in local events calendar